A Culture of Innovation
Experience-driven innovation is engrained in Roca’s DNA. Coordinated by the Global Innovation Hub in Barcelona, innovation is a transversal function across the Group, with a scope covering product, process and business.
The Global Innovation Hub fosters this culture of innovation throughout the company and ensures that Roca’s propositions anticipate the needs of the planet we live in, the society we are part of and the people that ultimately use our products.
The Group’s leadership in technology, manufacturing and commercialization of complete bathroom solutions is driven by: