One of Roca’s premises is the conviction that technological innovation constitutes an essential element for achieving progressive development and permanent improvement in any activity. For this reason, state-of-the-art technology is used in all its subsidiaries and all phases of the production process.
Roca banks on innovation, all the way from product conception and design to manufacture, logistics and distribution. Technological excellence extends to all our factories around the world, facilitating the creation of synergies and guaranteeing the highest quality throughout the production process. On the basis of the wealth of experience obtained in all our production centres, the Technology Department devotes its efforts to continuing to perfect the whole process of developing and manufacturing new products in order to maintain our leading position in industrial and technological capacity.
Roca’s constant technological innovation has just one aim: to give its customers the best possible service. For this reason, its R&D&I departments analyse the needs and tastes of society to adapt the company’s products to new market conditions. This adaptation process is not only carried out on the basis of aesthetic principles and modernity but is also generated with the aim of improving people’s quality of life.